Team ‘The Outsiders’ 19th Dec 2024
Team ‘The Outsiders’
22th Nov 2024
MADegos is not just a hip-hop duo; they’re a force of nature, defying conventions and carving their path in the Indian music scene. Sonic, the producer, and Nonpareil, the rapper, bring a raw, unfiltered energy to their craft that’s as captivating as it is inspiring. Hailing from New Delhi and Uttar Pradesh, these two have woven their diverse roots into a sonic tapestry that’s uniquely their own. Their latest track, "Keep on Shining," is more than just a song—it’s a mantra for resilience and individuality. “The inspiration is definitely to keep moving no matter what anyone says. Do what you believe in and do it your way because nobody else can, except you yourself,” Nonpareil shares with a quiet confidence. But this isn’t your typical motivational anthem. As Sonic explains, the track has a “Nolan effect,” a hallmark of their style that allows listeners to craft their interpretations. Take lines like “tash ke dher mein badshah pan” and “begam de sir”—on the surface, they’re intriguing, but paired with the track’s theme, they unravel into multiple layers of meaning, giving every listener a personal connection. Sonic’s production is a masterclass in blending the old with the new. Drawing heavily from legends like DJ Premier, The Alchemist, and Pete Rock, his beats are a nod to hip-hop’s golden era while still feeling fresh and innovative. “AL, Premo, Pete Rock—they’re like mentors from across the world. I’ve learned so much from them and am still learning,” Sonic reflects. For “Keep on Shining,” he tapped into a creative flow that channels these influences while ensuring MADegos’ signature sound remains front and center. Nonpareil’s lyrics, meanwhile, hit hard because they’re real. “Everything I write is deeply personal,” he says. “I made this song during a time when I felt pressured to conform, but I chose to stay true to myself. ‘Keep on Shining’ is a reminder—to me and to anyone listening—that you’ve got to keep pushing, no matter the odds.” This authenticity resonates universally, making their music both relatable and powerful. Their journey hasn’t been without challenges, but those hurdles have only fuelled their creative fire. Starting out in a tiny studio where a third person had to sit outside, they’ve now built their own space—a haven for unfiltered creativity. “We didn’t let anything stop us. That’s the mindset that’s shaped everything we’ve done,” they reveal. The cultural richness of New Delhi and Uttar Pradesh shines brightly in their music. MADegos isn’t just creating tracks; they’re documenting their lives and the streets that shaped them. “Our music is like street knowledge,” they explain. “It’s raw, it’s real, and it brings a flavour you don’t hear much of in India.” Even the name MADegos is a story in itself. Initially a spur-of-the-moment choice to start making music, it’s since taken on layers of meaning. “People call us ‘mad’ for the way we talk, live, and do things,” they laugh. “Plus, our initials spell ‘MAD,’ so it’s just who we are.” With “Keep on Shining,” MADegos invites listeners to find their light and let it blaze. It’s not just a song; it’s an anthem for anyone daring to be themselves in a world that often demands otherwise.
MADegos is not just a hip-hop duo; they’re a force of nature, defying conventions and carving their path in the Indian music scene. Sonic, the producer, and Nonpareil, the rapper, bring a raw, unfiltered energy to their craft that’s as captivating as it is inspiring. Hailing from New Delhi and Uttar Pradesh, these two have woven their diverse roots into a sonic tapestry that’s uniquely their own. Their latest track, "Keep on Shining," is more than just a song—it’s a mantra for resilience and individuality. “The inspiration is definitely to keep moving no matter what anyone says. Do what you believe in and do it your way because nobody else can, except you yourself,” Nonpareil shares with a quiet confidence. But this isn’t your typical motivational anthem. As Sonic explains, the track has a “Nolan effect,” a hallmark of their style that allows listeners to craft their interpretations. Take lines like “tash ke dher mein badshah pan” and “begam de sir”—on the surface, they’re intriguing, but paired with the track’s theme, they unravel into multiple layers of meaning, giving every listener a personal connection. Sonic’s production is a masterclass in blending the old with the new. Drawing heavily from legends like DJ Premier, The Alchemist, and Pete Rock, his beats are a nod to hip-hop’s golden era while still feeling fresh and innovative. “AL, Premo, Pete Rock—they’re like mentors from across the world. I’ve learned so much from them and am still learning,” Sonic reflects. For “Keep on Shining,” he tapped into a creative flow that channels these influences while ensuring MADegos’ signature sound remains front and center. Nonpareil’s lyrics, meanwhile, hit hard because they’re real. “Everything I write is deeply personal,” he says. “I made this song during a time when I felt pressured to conform, but I chose to stay true to myself. ‘Keep on Shining’ is a reminder—to me and to anyone listening—that you’ve got to keep pushing, no matter the odds.” This authenticity resonates universally, making their music both relatable and powerful. Their journey hasn’t been without challenges, but those hurdles have only fuelled their creative fire. Starting out in a tiny studio where a third person had to sit outside, they’ve now built their own space—a haven for unfiltered creativity. “We didn’t let anything stop us. That’s the mindset that’s shaped everything we’ve done,” they reveal. The cultural richness of New Delhi and Uttar Pradesh shines brightly in their music. MADegos isn’t just creating tracks; they’re documenting their lives and the streets that shaped them. “Our music is like street knowledge,” they explain. “It’s raw, it’s real, and it brings a flavour you don’t hear much of in India.” Even the name MADegos is a story in itself. Initially a spur-of-the-moment choice to start making music, it’s since taken on layers of meaning. “People call us ‘mad’ for the way we talk, live, and do things,” they laugh. “Plus, our initials spell ‘MAD,’ so it’s just who we are.” With “Keep on Shining,” MADegos invites listeners to find their light and let it blaze. It’s not just a song; it’s an anthem for anyone daring to be themselves in a world that often demands otherwise.